Why are there girls handing out small packets of tissues everywhere in Tokyo, do I look like I have a cold?
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Very first time when I visited barber shop to cut my hairs, after hair cut and payment, barber said arigato gozaimasu (which means thank you) and gave me tissue packets. I was surprised, as I was thinking that I am not feeling cold then why he gave me this tissue packet, and I asked him.
He said that this barber shop is new one and they are advertising it with tissue papers. I smiled and thought that it’s awesome and is a new way to advertise.
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I've watched a few animes where some people give out free tissues. It always had been a mystery to me until later I did a bit of research to find the reason why they have this custom. So first and foremost, it is used to "Advertise" something. It can be a new cafe, shop, stall or it could be "anything". Tissue is quite cheap and compared to leaflets, people tend to keep them. I've also noticed that when some people give away leaflets, the chances are you'll find them on the ground a few meters away from the distributor of the said leaflets. Tissues are practical and it can get the message across because "Tissues are actually used almost everyday". Also it's a tried and tested advertising method in Japan, that's why you'll find these free tissues almost everywhere (especially near stations and other business areas).
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